Description

This Social Media Workshop for an Executive Assistant is delivered in a Virtual Classroom. Our trainers are experts in Digital Marketing and Social Media. They have run campaigns for a wide range of organisations and use this training programme to enable you to learn from their methods. The course shows you how to plan and control your organisational Social Media campaign. We cover campaigns in Facebook, LinkedIn, Twitter, Instagram, Content Marketing and SEO.

The course is tutor-led and is all focused on practical exercises. In small groups, we give each delegate will receive some attention for their individual businesses. This course is aimed at Executive PAs, Executive Assistants,  Virtual Assistants and other similar professionals.

Our Social Media Workshop Course is ideal for anyone who is looking to start or maintain a Social Media Campaign, either for their own business or their employer.

Course Content

Twitter

  • Overview of Twitter and how the platform works
  • Build your profile
  • Understand the business aims of your strategy
  • Build your campaign strategy

LinkedIn

  • Build your manager’s profile
  • Use LinkedIn to network
  • Build a LinkedIn Group
  • Use LinkedIn Advertising

Facebook

  • Setting up a page for Business
  • Understanding the Business Page
  • Build the Facebook profile
  • Build a campaign to coordinate with other platforms
  • Facebook advertising

Instagram

  • Understanding the Business Page
  • Build the Instagram profile
  • Build a campaign to coordinate with other platforms
  • Instagram advertising

SEO

  • What is SEO
  • The importance of content marketing
  • Building your website SEO

Dates and duration

The course runs from 10:30 to 16:30 and has a duration of one day.

Benefits

  • Gain a valuable skill.
  • The skills can build your Cv and career
  • Very long-term skill as it be used to open a business or become more involved in the business you are working in
  • IEAA Accredited
  • Professional Certification issued upon completion